Healthy Digital Blog
Marketing tips for SME
I found a good article in the Sydney Morning Herald which gives great marketing tips for your small business. The article was written by Larissa Ham and contains recommendations made by the following sales & marketing experts: Ciaran McGuigan, Founder and Managing Director, Strike Force Sale Carl Bellamy, Group Sales Manager – Small Business, Yahoo! Search Marketing…
Technology not embraced by small businesses
Lagging behind According to a recent study performed by Telstra small businesses are slow to jump on the technology bandwagon. Believe it or not, but of those interviewed, 1 in 10 businesses with less than 20 employees don’t have a desktop PC A quarter did not use a standard mobile phone 45 % do not…
Branding
Does your brand resonate with your customer’s identity? Kick-arse branding will inspire an audience to be part a tribe; does yours?
Websites
From a consumer perspective - if you do not have an online presence - you might very well be overlooked amongst competitors. Are you missing opportunities to find new customers by not having a good website?
Marketing
You must make a concerted effort to not only attract new clients, but also to retain them. Have you allocated enough time and budget to encourage word of mouth marketing?